Alison Meadows
Managing Director

It’s not just the destination; it’s about the journey and the people you work with along the way. Work with us and you’ll experience all the things that I value to make the journey rewarding and the destination full of results.

I believe in fairness, integrity, hard work, the quest for the best, reward for talent and straight talking which helps to get the job done. I have a passion for producing great work for clients that gets results. At the end of the day it’s a partnership, this agency client thing. Sometimes it isn’t simple but we try to make it as easy as we can; it’s always considered but never laboured; it’s smart but accessible and it’s definitely creative but never wacky. And we work at it together. It’s great to be at the helm of a great bunch of professionals who have a passion for their work and believe the same things as I do. I think it’s one of the reasons clients stay with us so long!

Dale Haste
Executive Creative Director

Social commentators will happily tell you that the heyday of British creativity in our business is well and truly over. The pendulum has swung, they say. The power of the agencies has been dissipated, and the days when we consumed collectively at the altar of one or two independent TV channels will never come again.

And to a great extent they are right. We’re all creative now; we generate our own content, we shape our own brands, we even parody our favourite parodies on YouTube. So where does this leave creative agencies? On their mettle, I reckon, and rightly so.

We have to work even harder to create work that differentiates, engages, persuades and delivers on the bottom line for clients. Luckily, that’s the bit we enjoy most, and the bit we do better than most. And I’m really pleased to say we have a great and growing bunch of clients to prove it.

Anne Marchini
Finance Director

The days of financial people getting away from it, and not having a real feel for this business have well and truly gone. These days you have to have a deep knowledge and a sense of the rhythm of the creative industry, and for the best agencies sector experience is a prerequisite for the finance department.

That’s certainly true here at Ware Anthony Rust. You have to know about everything that goes on, and with the finance and production departments so closely linked it is important that we all have our radar tuned in properly. I believe passionately in that – as well as keeping a sense of proportion and making sure that we maintain a fun atmosphere!

Other than that I believe in clear thinking to identify the critical business issues and deliver the strategies needed to get the results. It works for our clients, and it works for us!

Gareth Brookman
Board Account Director

The optimum relationship is where the transition from client to agency is seamless. Where there is absolute trust and understanding. Where work can be initiated quickly and efficiently; allowing the creativity and strategic thinking to live and breathe and really deliver.

Our style is to keep on the same page and pull in the same direction. That way the quality of the communications is high and the results surpass expectations. After 15 years at Ware Anthony Rust, I’ve been privileged to be a part of long term client relationships and seen just what true client agency partnerships can deliver. Acushnet’s golf brands, Titleist, FootJoy and Cobra . . . Araldite . . .  and Cambridgeshire Horizons and InSinkErator, the most recent entries in my portfolio. All are all a testimony to our ethos.

My agency background has included work for Fiat, Ford and Esso Petroleum. Experience has taught me that these days there’s never been a stronger argument for Ware Anthony Rust’s brand of integrated communications. And there’s plenty more to come . . .

Shelby Haslam
Head of Planning and Digital

What makes me proud about the agency account team? Quite a lot actually but if I started with one thing it would be the “can do” attitude that pervades everything we do. Whatever the brief, challenge or timescale the team tackles each opportunity with relish and enthusiasm.

I firmly believe that this enthusiasm is borne out of being part of a tight team, where complementary areas of specialism are combined to meet and exceed client expectations. It’s important that success is recognised and shared, and we make sure that is part of the culture.

I love the fact that our integrated philosophy gives us the freedom to recommend the marketing solution that has exactly the right mix to deliver results for our clients. This is a not a one size fits all agency, and it means we provide a bespoke service with brilliant work that delivers single-minded brand communication wherever it needs to be to have the best impact.

Vicky Drummond
Digital manager

I like to think in fact I’m sure that the digital team here responds to every brief with enthusiasm and commitment. We also make sure we inject a sense of fun into everything we do. (It helps keep us sane in an industry where we're sometimes perceived by the short-sighted as little more than techie geeks!)

The team here incorporates web developers and digital project managers and these days we dovetail perfectly with the wider creative and strategic activity. Digital is now such an integral part of just about every client campaign that we’ve stopped talking about integration – we just get on and deliver it day in, day out.

We're always looking at new or emerging technologies and how they can be successfully applied to our clients' businesses - what's hot isn't always what's appropriate, so we never jump on the digital bandwagon. That's not to say we don't embrace fresh and exciting industry developments when they come along - we love to be one step ahead of the pack.

Geoff Dodgson
Senior Consultant

Quite simply, food and farming are what I live for. I am lucky enough to have been involved in practical farming from an early age. My career has encompassed the meat and pesticide industries as well as a spell as arable editor, Farmers Weekly, before becoming a founding director of Chamberlain in 1990.

I have a passion for building strategic communication campaigns that deliver results for our clients – whether it is launching a new product, developing a brand or managing a crisis.

I’ve been around long enough to have the contacts to go with a fair depth of knowledge of the industry. Among my affiliations are: Liveryman, Worshipful Company of Farmers; associate, Association of Royal Agricultural Societies; member, Farmers Club; Committee member, Institute of Agricultural Management; visiting lecturer, Royal Agricultural College; Research Fellow, University of Bangor; Fellow, Chartered Institute of Marketing; and member, Chartered Institute of Public Relations.

Heather Peck
Director of Strategy and Development, Chamberlain

I have spent my adult life working in or for agriculture, and I believe passionately in the industry. How can the sector that produces the food essential to life and manages our beloved rural environment be anything other than high priority?

As an ex sheep-breeder and current farmer's wife I am aware that labouring in the fields of Defra and MAFF is not often positively perceived by farmers! But I am proud of some past achievements including rigorous adherence to evidence-based approaches to policies (often in the face of vociferous less-than-evidence-based opposition!), de-regulation, and efficient resolution of animal health emergencies.

I am delighted that working with the Chamberlain team enables my unusual blend of practical and political experience to benefit clients – particularly in the interface between them and government. Much past legislation could have been improved with a timely input of relevant data. Equally, there have been many occasions when public perceptions of agriculture could have been improved with better PR and communications.

Jack Melville
Creative and New Business Director

Brands make businesses. Not an opinion, but a fact based on research and experience. Over again it has been proved that brand building drives business forward. A strong brand stands out, not just from its competitors but from the countless names that fight for our attention every day.

Few brands achieve success through luck, and none have maintained success without working at it. True, enduring success takes determination and vigilance. It takes single mindedness to create a great brand.

At Ware Anthony Rust, this is our approach with all our clients – backed by the experience and integrity of our people. To make your brand live and grow, we need to believe in it. To live it, breathe it, sell it and work it every day. Having worked with household brands such as British Airways, BMW, Greene King and the NSPCC, I know we have the knowledge and talent here to make your brand prosper. But don’t just take my word for it – come and experience it for yourself.

Alison Taylor
Head of PR

During my long career in public relations, I've seen the power of the discipline to build brands, drive sales, educate audiences and change behaviour, time and time again. But I don’t believe in viewing any discipline as the only solution to a brand or corporate marketing challenge. I believe that it is our job, as professional communicators, to consider every route-to-market in our strategic planning, and develop the very best creative and cost effective campaign to meet each client's needs.

The result may be a hard-hitting public relations or experiential campaign, or it may be a cross-discipline programme that integrates public relations with advertising and web development. For me the key is flexibility, but we can only be truly flexible in our thinking if we have the in-house resources to deliver. At WAR I sit among some of the most creative brains from all sides of the communications business and I’ve never felt so inspired, motivated and completely passionate about what I do and the power of public relations. I can now recommend a public relations campaign to a client in the knowledge that the creative team and programmers across the office can, for example, develop a fabulous Facebook application, which delivers my client’s brand values and complements the team’s media relations activity perfectly, on time and within my budget. That's great added value!